While many corporations are just now reevaluating or establishing their sustainability practices, “being green” has been at the center of everything SportsArt does since the beginning. Our goal has always been to leave the world a better place through our products, corporate practices, and community outreach. That’s why we’re excited to work with Casata, a socially and environmentally conscious company that shares our values. We knew that our ECO-POWR™ line of cardio equipment would be the perfect fit, helping Casata communities in their goal to generate a more significant impact in society. Every ECO-POWR™ product incorporates our innovative technology that converts up to 74% of human energy into usable electricity. This enables Casata communities to reduce their carbon footprint and empowers their residents to make a difference every time they work out. The energy generated from each workout can be used immediately, helping provide power for AC units, lights, televisions, and anything else that requires electricity. At SportsArt, we also believe that sustainability shouldn’t come at the cost of quality, durability, or user experience. All of our equipment is built to a higher standard—ours. In fact, to ensure the highest quality, we manufacture our equipment ourselves (we’re one of the largest single-brand manufacturers in the world). That gives us complete control and infuses our values and integrity into every product we make. Of course, none of that matters if we’re not providing the experience, the intensity, and the results residents expect. Whether they’re hitting the treadmill, elliptical, upright bike or…
Read More
Today we chat with Giovanni Berselli, our EMEA Hotel Channel Sales Director, once again. This time we are discussing SportsArt’s recent installation and support of the Sustainable City in Dubai. To learn more about the Sustainable City, read our press release. (more…)
Read More
Not every fitness facility can start off as a sustainable gym. Whether it comes down to pricing or timing or availability of materials/technology, sometimes going green just isn't in the cards. But over time many opportunities to gradually transform into a sustainable gym can arise as repairs, renovations, and upgrades are needed. Unfortunately, a lot of people don't know where to start and the idea of making such a huge switch in addition to running their facility can be overwhelming. That is why SportsArt has created the Ultimate Sustainable Gym Checklist: to provide gym owners with a guide on how to begin the journey towards this transformation for both current and upcoming facilities. (more…)
Read More
SportsArt today announces its first installation in the United Arab Emirates as the exclusive provider of eco-friendly gym equipment for The Sustainable City. In a modern application of social, economic and environmental sustainability in the built environment, SportsArt's contribution of cardio and strength equipment will further showcase The Sustainable City as a model for sustainable living, work, education, and recreation. (more…)
Read More
Sustainable gym owners from California to the United Kingdom have created a community around the sharing of ideas. Together they discuss each other's best practices in order to become more sustainable and profitable, which inspires other gym owners to go green as well. Recently we held a webinar with the Association Of Fitness Studios, where Paul Crane of Eco Gym UK shared his knowledge with attendees and some insights into how they are using green fitness technologies like ECO-POWR™ to create a community effect around their gym. (more…)
Read More
José Avina, the eco-conscious CEO and owner of Eco Fitness, isn’t your everyday CEO. But then again, Eco Fitness isn’t your everyday gym. José has a dream of becoming the 24-hour fitness of the eco fitness genre. He is well on his way to achieving just that. Nestled cozily between L Street and Liestal Alley in Midtown Sacramento, this open-face gym truly is a diamond in the rough. As I walked past the gym, the words Eco Fitness popped out at me. I had to stop and peek inside to see what this was all about. (more…)
Read More
Have you noticed the sustainable shift happening in the fitness industry? Lately, there has been less and less talk about the classic little-bits-of-everything fitness clubs that offer a variety of equipment and more talk about the uprising of small ‘boutique’ fitness facilities. But all kinds of boutique facilities -- whether they focus on cycling, HIIT, dance, or personal training -- still face the same obstacles to success: How to retain members while bringing in new ones, all the while keeping costs low, competing with the local gym franchises, and turning a profit. Luckily, there’s one solution for everything: being different in a way that matters. (more…)
Read More
“I get calls from overseas to get more information about the gym,” says Jose Avina, founder of Sacramento Eco Fitness. “I’ve gotten a lot of local coverage, too. I’ve only had to spend $150 on marketing.” (more…)
Read More
Sustainability and eco fitness are topics that have been dominating conversations across every industry as of late. Hospitality, automotive, fashion, and plenty of other companies are quickly realizing the benefits of creating a positive social and environmental impact on the world around them. Green initiatives help companies like Bank of America and Starbucks stand out from the competition and encourage a sort of “cult-like” brand loyalty from consumers that are growing exceedingly more concerned with the state of the planet. It’s no surprise that many people actively seek brands that align with their own personal ideals. In fact, the majority of consumers nowadays -- across all generations – have reported that they are willing to pay more for a product if a company is perceived to be providing a green product or service. (more…)
Read More
SportsArt announces its partnership with Sacramento Eco Fitness, a new gym opening this month dedicated to sustainability and eco-friendly fitness initiatives. The studio will feature SportsArt’s ECO-POWR™ line of spinning bikes for a first of its kind indoor cycle studio which harnesses the power cyclists produce during their workouts and puts it back into the facility’s power grid. (more…)
Read More