Innovation is a buzzword that gets thrown around a lot. It sounds great when you are trying to impress your boss during your 10 o’clock meeting, but it’s rare that the term is actually embraced and recognized for what it truly means. At SportsArt, innovation is at the core of everything we do.
Today we chat with Giovanni Berselli, our EMEA Hotel Channel Sales Director, once again. This time we are discussing SportsArt’s recent installation and support of the Sustainable City in Dubai. To learn more about the Sustainable City, read our press release.
SportsArt, today announced the promotion of its CEO of the Americas, Ivo Grossi. Ivo brings over 20 years of domestic and international executive experience in the fitness, health and wellness industry. He has built and led teams that have contributed to bringing innovative products, technologies, and solutions to market while substantially growing premium brands like Technogym, Peak Pilates and Sensoria Fitness.
SportsArt today announces its first installation in the United Arab Emirates as the exclusive provider of eco-friendly gym equipment for The Sustainable City. In a modern application of social, economic and environmental sustainability in the built environment, SportsArt’s contribution of cardio and strength equipment will further showcase The Sustainable City as a model for sustainable living, work, education, and recreation.
Innovation means an endless pursuit of the next best thing, but it is easy to lose track of where you come from when your sights are always set on the future. At SportsArt we hold tight to our roots and the original vision that our founder, Paul Kuo, had for this company to help ground us as we move forward. Today we had time to catch up Paul to discuss the company’s history in the fitness industry.
It is easy to forget how big the world really is when you only work in one place. Our team was quickly reminded of this upon attending FIBO 2017 in Germany this year, where we met with many more employees and distributors of SportsArt — including our very own Giorgio Gervasoni and Giovanni Berselli. We sat down with them to learn more about how they handle business outside of the US and their experiences in the international market.
Kim O’Laughlin is a Regional Sales Manager at SportsArt, covering the entire southeast of North America. This year at IHRSA 2017 we sat down with Kim to discuss her career, her perception of IHRSA, and what it’s like to be a woman in the fitness industry.
Upon moving to its new location in Mukilteo, SportsArt America announced a pet-friendly office policy that encouraged employees to bring their dogs into work with them. The results? A boost in morale and even the personal health of their owners. But don’t take it from us: here’s what one pooch in particular has to say on the matter.